Odd Molly

Odd Molly is a Swedish fashion brand founded in 2002. With the vision to create garments that symbolize female strength and courage, inspired by a girl who didn’t care about conventions and went her own way. The unique expression, together with high quality and sustainability, has been the main focus for the brand since the start, and to this day, Odd Molly wants to inspire every woman to be her best self.

Bella Frock loves Odd Molly's unique fashion brand and its focus on female strength, courage, and sustainability. As someone who values individuality and going her own way. Bella Frock is inspired by the brand's vision to create garments that symbolize these traits.